Who Reigns Supreme? January's Top Brand Value Rankings for TV Actors and Actresses

May 2024 · 2 minute read

In a brand value ranking released on January 19 by the Korea Institute of Corporate Reputation, Song Hye Kyo came in first and with this she reigns supreme position, followed by Song Joong Ki and Go Yoon Jung. The Institute evaluated 50 TV actors’ and actresses’ big data from December 19 to January 19. This data included their involvement in consumer surveys, media appearances, social media activity, and other areas.

According to the analysis results, Song Hye Kyo of Netflix’s “The Glory” topped the charts this month with 10,041,913 points. Song Joong Ki of JTBC’s “Reborn Rich” came in second with a total of 8,005,509 points, and Go Yoon Jung of tvN’s “Alchemy of Souls: Light and Shadow” came in third with a total of 7,605,799.

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Here are the top 30 TV actors/actresses in terms of brand value rankings for January 2023:

TV actor/actress brand value rankings for Januaryhttps://t.co/N18cUDXEJP

— allkpop (@allkpop) January 19, 2023

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